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Director of External Affairs

Position Title:    Director of External Affairs

Classification:  Exempt

Reports to:       Vice President of Program, Strategy and External Affairs

Salary Range:   $80,000 - $120,000 based on qualifications.

 

 

POSITION SUMMARY:

 

We’re looking for an experienced professional with strategic communications and public relations skills. The Director of External Affairs ensures a cohesive and comprehensive communication and marketing strategy for Ten North Group (formerly Opa-Locka Community Development Corporation), that will lead to the cultivation of external stakeholders. This role is instrumental in crafting and telling the organization’s story, developing strategic relationships, and supporting the Ten North Group’s mission of self-sufficiency.

 

This position operates at both the strategic and tactical levels, developing and continuously executing a strategic plan to support the organization’s mission, goals and objectives, cultivating new supporters, and further engaging existing contributors in advancing our work. The individual in this role oversees and manages internal and external corporate communications functions, including branding, public relations, marketing, promotion, website, social media platforms, and newsletters, working both independently and in collaboration with the executive team and employees at all levels across the organization. This position manages one professional and consultants.

 

 

GENERAL DUTIES AND RESPONSIBILITIES:

 

  • Develop an annual communication strategy for the organization focused on strengthening awareness of the distinct and positive identity of Ten North Group and its related entities.

  • Develop and cultivate strategic partnerships among corporations and banks to invest in Ten North Group’s affiliates and programs.

  • Develop messages for the organization and specific campaigns to reinforce our core values and market differentiators between our clients and audiences.

  • Lead the development of compelling, high-quality materials for external audiences, ensuring all communications have a consistent tone and the corporate message is appropriately delivered to reach intended audiences.

  • Conduct ongoing outreach to media, including managing strategic PR relationships.

  • Oversee the development of the organization’s annual report and impact reports.

  • Lead the organization’s entry into new media activities, including podcasts, videos, and content generation.

  • Collaborate with the executive team to develop executive visibility opportunities for external media, speaking opportunities, op-eds, and thought leadership opportunities.

  • Collaborate with department managers and related entities to support programmatic work, including driving attendance, reaching community members, educating residents, and planning events.

  • Build and foster long-term working relationships with various groups, including media, community members, public relations offices, client marketing teams, key business, and media sources, influencers, thought leaders, and other organizations.

  • Establish protocols and templates to protect and promote Ten North Group’s brand and showcase events and partnership activities.

  • Provide creative direction and craft clear, concise language for all related materials.

  • Oversee the organization’s editorial calendar for all communications, including external and internal activities.

  • Identify and lead thought leadership opportunities and recognitions, including award programs, forums, conferences.

  • Guide/craft speeches and/or speaking points to ensure adherence to the overall message.

  • Create a repository of the organization’s history, including images, videos, and success.

  • Collaborate with department managers and related entities to conceptualize and develop a message and marketing plan that conveys the urgency of their work, inspiring donors/investors to contribute and community members to get involved.

  • Develop sponsorship and engagement packages to attract supporters for specific initiatives.

  • Manages marketing budget.

  • Manage staff and consultants.

 

 

QUALIFICATIONS:

 

  • Bachelor’s Degree in Marketing, Corporate Social Responsibility, or a similar field is required.

  • Ten years’ experience in marketing and/or public relations capacity preferably in the real estate field.

  • Experience working in the non-profit industry and/or real estate field.

  • Excellent verbal communication skills, strong interpersonal skills.

  • Distinguished writing and grammar skills.

  • Ability to initiate, plan, organize, direct, coordinate, and control projects independently.

  • Attention to detail and timely follow-up; exceptional planning and experience executing projects.

  • Ability to organize and prioritize competing priorities.

  • Proven ability to work independently and as part of a team.

  • Innovative, creative thinker and idea generator.

  • Knowledge and experience with media outlets.

  • Commanding knowledge of Microsoft Suite Office Products, Adobe Creative Suite (InDesign, Photoshop, Illustrator), Advanced Adobe Acrobat/Acrobat Pro, Newsletter/Campaign software, and Website Content Management System such as WordPress.

  • Experience managing social media outlets such as Facebook, Twitter, Instagram and LinkedIn.

 

 

ADDITIONAL INFORMATION:

 

Ten North Group offers a comprehensive benefits package, including Health, Dental, Vision, Life, Disability, Employee Assistance Programs, Paid Time Off, Retirement, and a Hybrid Work Model.

 

 

HOW TO APPLY:

 

Send cover letter and resume to employment@olcdc.org

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