Guest Blogger: Janet Beal
Throughout most of 2020, the narrative about COVID-19 as relates to small business has been that it was crippling. Countless businesses shut down because of the virus — some temporarily and some permanently — and relief efforts, when all’s said and done, will have been few and far between. Now, however, we’re looking ahead to a post-COVID era at some point in 2021, and the conversation is shifting away from how hard the virus hit small businesses, and toward questions about how it might have changed them moving forward. Mind you, it’s also important to remember that we’re not out of the woods yet, and neither are small businesses. It will take time for vaccinations to take effect on a societal level, and a University of California Berkeley epidemiology professor estimates four to six months before we’re really in a different situation. Still, what’s different now is that we know the timer has begun, and barring some unforeseen disaster we’re now poised to be inching steadily closer to normal.